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This article will show you how to create an ebook, specifically, a from an existing Word (.doc or.docx) or similar document, i.e., Apple's Pages (.pages) or Open Office document (.odt). If you are willing to learn some new technology, and you don't mind putting in the time, you can do this for little or no cost. And don't worry about getting stuck—there are available to you every step of the way. This document assumes that you already have your book in an editable format, such as.doc,.docx,.pages, or.odt. If you don't, you will want to convert your document to one of these formats for best results. This document also assumes that you are creating a reflowable epub and not a fixed layout (e.g., coffee table photo book, children's book with text over photos, etc.). Creating an Ebook Here is a review of the process: • Format Your Document for an Ebook • Create an Attractive Cover • Run Your Document Through Conversion Software • Test Your Ebook Files • Fine-Tune Your.epub File. #1 Format Your Document for an Ebook Formatting is both an art and a science and is the first step in creating an ebook. The art part has to do with layout and changes that make your book visually appealing. The science part is the technical aspect that makes the ebook work as it should and enhances the user experience. Last Update October 5th, 2016 So you want to learn how to make an eBook? I can help you with that. The trusty eBook is still an extremely powerful online format that. Whether you're new to design or a seasoned pro, the web has some interesting reading for you. When it comes to books that rely heavily on design elements or large. The Top 10 Articles on eBook Formatting| BookBaby Blog. Pingback: What is a Fixed. It is this latter part we will go over in this step. Keep in mind that ebooks are quite different from the printed book. You have to deal with when creating an ebook that is reflowable, for example, you can't choose the exact placement of photos in comparison to the text. These limitations frustrate some people, but keep in mind that the upside is that your book has a universal format that can be read on virtually any ebook reader. Here is a list of formatting suggestions. For complete details, see. • Remove all headers and footers. Ebook readers automatically add their own headers and footers. • Remove page numbers. Ebook readers reading reflowable ebooks do not use page numbers since users have control over the text size. Also, remove all references to page numbers in your book (e.g., 'See page 12'). • Use heading styles. Do not create the headings by simply applying text styles to each header; use the proper heading styles to set these, so the conversion software is consistent and knows how to handle headers. • Use first line indenting. This is the best way to separate paragraphs consistently. • Insert page breaks between chapters and/or major sections. Page breaks work well in ebooks and lets the readers know when the chapter or section is over. • Unwrap all images and center them as inline images. Remember that reflowable ebooks do not allow text to wrap around images. For best results, just place the image after a paragraph and center it. Use.jpg images. • Add a title page. All ebooks should have a page with the title and author name. • Add a copyright page. All ebooks should have a page with copyright information and ISBN (this can be combined with the title page). • Make sure your TOC is automatically created by the software. Do not try to manually add a table of contents. Word processing software includes a TOC feature—use that to create your TOC. This is another reason to use heading styles. • Include the cover image as the first page. It is okay to add this as a floating image. See the next step for more details. #2 Create an Attractive Ebook Cover Again, we are talking about an art and a science. But this time, it is more of an art than a science. Unless you are really good at graphic design and have a good eye for colors, fonts, layout, etc. I would strongly suggest or asking an artistic friend for help. People really do judge a book by its cover, especially when we are literally talking about books! Assuming you are creating your own cover, here is what you need to know. • Images should be created at roughly 1659px wide by 2500px tall to cover the new requirements from most of the vendors. Barnes and Noble require a smaller image. • Images should not have a border (i.e., a thin line outlining the cover image). • Images must be RGB (not CMYK). • Images must clearly show the title and author as it appears in the metadata when the book is submitted to the retailers. • Images must be good quality and not pixelated. • No 'offensive' images (each retailer has different criteria) Check out for some sample designs. #3 Run Your Document Through Conversion Software Creating an ebook means converting your document into one or more of the several ebook formats. The most common are.epub,.mobi, and.pdf. If you convert your book into these three formats you will be golden. Let's start with.pdf since this is usually as easy as exporting the document to.pdf from within your word processing software. If you do not see that option, try one of the many simple and free online tools such as. Now things get more complicated since you can't simply export to.epub. If you have a.doc file, you can which is still quite simple. If you are willing to give up the simplicity for a heck of a lot more functionality, download the free conversion software and check out that site for detailed instructions on how to convert to an epub. If you have Calibre, you can also export to.mobi. You will only need your.mobi file for Amazon, and Amazon will automatically convert your.epub file for you. The upside is that you don't need to convert it to.mobi yourself. The downside is that it is an automated routine with no options, so you may not be happy with the results. If you are willing to invest money in this step, there are and make sure your book looks great in all three formats. #4 Test Your eBook Files Automatic converters are terrific these days, but they are still far from perfect. The imperfections they leave behind could be enough to cause readers to leave poor ratings on Amazon and Goodreads. This is unfortunate since prospective readers generally can't tell the difference between bad ratings due to the quality of the ebook conversion versus bad ratings due to the quality of the writing. It is for this reason that you should test your ebook files. Note: you will need a.mobi to test the.mobi file. If you planned to let Amazon convert it, you would not have access to that file yet. Depending on whether you have a MAC or a PC, you will have access to different software to test these files. For example, if you have a MAC you should download the free iBooks app and open your.epub file. You can also download the different reader apps for your mobile device and test your book on your mobile device. See the following links. • • Once you have your document open in the ebook reader apps, check the following: • Does the cover look good? • Does the table of contents work? • Are your images in the right place? • Do bullets and indenting show as indented? • Are all the pages there? If everything looks great, you can stop here, otherwise, proceed to the next step. #5 Fine-Tune Your.epub File You can go back to step one and make sure you formatted things correctly and hope that solves your display problems, or you can edit your.epub file with —a powerful editor that allows you tweak your document to perfection. For full details on Sigil, see their online manual. Once you have successfully created your ebook, you are now ready for distribution. Please be sure to (select 'distribute only'), as we have established accounts with Amazon, Apple (iTunes), B&N, Ingram, Scribd, Google Play, and Baker and Taylor. Congratulations, you now know how to create an ebook! If you have any questions, feel free to comment below, and we will do our best to help. Here's to your publishing success! In this post I’m going to share a bunch of images, tools and tricks to help you design your own ebook without spending any money on a designer. We all want our websites, emails and ebooks to help us look professional, stand out from the crowd, get recognized and, ultimately, delight our audience. And hopefully we all know how offering a giveaway on your site can significantly increase the number of people who signup for your email list. Here’s how things changed at Fizzle when we started offering an ebook. Here’s stats from our email list for the past year +. Can you tell where we started promoting the Audience guide? (Click here to learn more about.) So in this post I want to share all sorts of ways you can put something into the hands of your readers, something they will love to read, something that will grow trust with them and make them more likely to choose us when they need our products or services. These are tricks I’ve picked up, ways to get us from here to there without getting too technical or artsy fartsy. But, before we do that we need to get clear about what your ebook is for, what it’s supposed to do. What’s in this post • • • • • • • • • • • • • What your ebook is supposed to do Here’s 3 things every ebook is supposed to do: • Your ebook is supposed to be interesting. Rule #1 of designing an ebook is make sure the topic is f*%^ing interesting to your audience! The fanciest design can’t outperform a killer topic and headline. • Your ebook is supposed to be readable. If your reader can’t read the words due to color choice or font choice or lack of contrast, etc., then you can’t get your ideas from the page and into their head/heart/life, you can’t help them, you can’t build trust. Whatever else your ebook is, it must be readable. • Your ebook has to be out in the world. We can’t be fiddling with this thing forever. The point of it is to be out in the world affecting hearts and minds, so let’s get this done now. It can always be better;. To illustrate this last point, let me tell you about how Darlene made (and leveraged) her ebook. Case Study: 10 Photo Challenges Ebook Below is a before and after of. The new version is definitely an improvement over the old one, wouldn’t you say? Here’s a few sample pages of Darlene’s Photo Challenge ebook after working with a designer (3.5 years after first publishing the ebook). Darlene actually made the “before” version herself using Open Office (an open source word processor). Did you hear that? She did it herself using free software. Then she used it and it worked. She’s used that version for 3 years and grew her blog to over 22,000 email subscribers. Yes, the second version looks nicer than the first — she says herself that she wanted to update the look and feel of the book — but her business grew because she used what she had. She didn’t fiddle and whine about making it look better, she used it. There will always be a possible better version of what you’re making. Successful people know when to stop fiddling and start shipping. “There will always be a possible better version of what you are making. Ship it.” Tools for making ebooks YOU DON’T NEED TO USE FANCY OR EXPENSIVE APPLICATIONS TO MAKE YOUR EBOOK. Did you get that? Sorry to yell. I just really want you to get it — you don’t need fancy tools to make a killer ebook. You could use presentation software like PowerPoint, or Keynote. Michael Hyatt used one of these when he made his super successful life plan ebook. (More on.) You could use word processing software like Microsoft Word, Open Office, Google Docs or Pages. As I mentioned above, Darlene used Open Office to make her ebook. You could use any of these tools and export a PDF of a great ebook. But my favorite tool for making ebooks is definitely Apple’s. It looks amazing, it’s really easy to use, and it’s free. Note: there was some worry when iBooks Author first came out that the app’s terms of service didn’t allow users to sell their books anywhere but the iBooks store. That’s not the case. If you use Apple’s.ibook format, you can only sell through the iBooks store. All other formats have no restrictions. Read more on Apple’s FAQ. We make all our in iBooks author and export as a PDF. If I were starting from scratch today, I’d use iBooks Author with one of the built in themes. If I were on a PC and couldn’t get iBooks Author, I’d use PowerPoint or Google Slides. If I planned on collaborating with anyone I’d definitely use Google Slides. The styles drawer in Apple’s iBooks Author Tip: Use formatting styles. In most of these apps there’s a way to save how an H1, H2, H3, body copy, link and blockquote should look. Then you can simply select some text and choose that style to format it the same as all the other similar elements in your book. Added bonus here is that you can change the style of all those elements throughout your ebook by changing the formatting of the master style. Another bonus here is that hopefully it’ll keep you from selecting this word and making it red and that one and making it green and that one and making it huge or small, etc. Play it cool, Sundance. Use landscape mode (or portrait) I like landscape mode for a PDF ebook much more than portrait. Its wide pages make it easier to include graphics and it has room for two columns of text (keeping your body text’s line length from being too wide, which makes for easier reading on computers). This is not a rule. If you feel your ebook should be in portrait mode, do it. If you feel it should be in landscape, do it. If you feel strongly it should be a parallelogram, you’re on your own. I don’t think any of the apps mentioned above do that. But they all do portrait or landscape. Go download some ebooks and see what the experience is like. Model yourself after the ones you like and you’ll learn fast. Portrait Mode: great if you’re focusing on mobile devices. But I’m missing Guy’s hand:( 2. Just use a damn theme There are hundreds of great themes out there that make it easy to dress your ebook up. The applications mentioned above all have built in themes you can apply in the click of a button. (Again, this is a place where iBooks Author really shines.) A theme makes so many difficult decisions for you, giving you a handful of page templates, colors, fonts, etc., enabling you to get into the real work of putting words, images, stories and ideas on the page to connect with the reader. And there’s a bunch more themes available for free or fee around the web, like these (unfortunately, you may have to signup for a few email lists to get them): • PowerPoint + InDesign: • PowerPoint + InDesign: • PowerPoint: • Apple Pages + iBooks Author: • Keynote: • Google Slides: The downside of using a theme is, of course, you may not look as unique. Someone else may use the same theme, the theme may not look exactly the way you want it, etc. However, themes make it easy to get your book out the door and into the world. Can you do like Darlene and just get your first ebook out the door and into the world and working for you? Using a theme gives you the advantage of speed and ease. If this is your first ebook, can you simply find a theme you feel good about, one that gets you 80% there, and force yourself to work with that this time around? Remember, as we say all the time on: your goal is to release your content, test it, get feedback on it and improve it over time. Using a theme helps you do that without all the fiddling. I want you to just use a theme for your first ebook because your ebook only wins if it’s a great topic + a good title + very useful + people are finding it and trusting you enough to download it + people are sharing it because they found it useful. The best custom design in the world can’t fix those if they’re broken. And a theme helps you get it out and get some feedback. Then, when you’ve proven the book works and filled in any gaps, you can invest $500-1,000 to hire a designer and really make it represent you and your brand. Ok, I’m done with my theme rant now. Hopefully you’ve stopped reading and you’re already writing your book in a theme of your choice. For the rest of you gluttons for punishment: let’s get into color. Steal great colors Many of the great designers I know start on a project’s color palette by stealing. “Stealing” sounds a bit harsh let’s call it “modeling.” We model our colors on other works, be they in the real world (houses, buildings, nature) or printed world (book covers, posters, etc.) or work online (websites, images, etc.). One of the harder things about colors is picking colors that feel right together. So, let some excellent designers put groups of colors together for you and find palettes. They’ve got thousands of color choices put together; it’s searchable, browsable and easy to find good stuff. (It’s also easy to spend a lot of time here. Use these great color picking tools: • Palettes: • Palettes: • Color Wheel Picker: • Color Wheel Picker: Color considerations: • The background of your book should be white or a light color if you want it to be printable. • Don’t choose more than 4 colors (unless you know what you’re doing). • Page background: again, keep it light • Body text: you can use a little color but keep it dark enough to read. • Link color: you’ll want to hyperlink text throughout the book to promote stuff. Make sure hyperlinked text is still readable. • Callout/header/footer color: something that plays nicely. You could use the link color as the background and make the text white on top of it. Or you could choose a totally different color. • Other accents and elements can use darker or lighter versions of the colors above. Tip: Model your color choices on what other designers are doing. Use to find a palette you like and go with it! Steal great font combinations Everybody want’s to know about what fonts to use. I’ve been hot and heavy passionate about fonts for a few years and here’s what I have to say: • Different fonts have different feels. • Go for something you feel good about. • Remember to keep it readable. Don’t get too fancy or too weird. • There are so many free fonts out there. Did you know you can download any of the fonts from? Let them do the work for you. No need to repeat why. • Use no more than 2 fonts unless you really know what you’re doing. I normally pick one font for headings (h1, h2, h3, etc.) and one font for body copy. Added bonus if the body copy font looks great in large sizes for those big quotes (we’ll get into them in a bit). I could talk about fonts until I’m blue in the face. I hear them, I feel them, I talk to them when no one’s around. Tip: Model your font choices on what other designers are doing. Here’s a google search for. Anticipate boredom: break up the flow Have you ever wanted to read something, been interested enough to click and get started reading, only to realize that it’s a big-ass wall of text all the way to the end? Text endlessly, incessantly lined up like like some old English king’s army, poking and prodding you with their swords and spears and ascenders. I just want to Braveheart it, scream “FREEDOOOOOOOOOOM!” and break the tyranny. You can call your ebook a “book” if you want, but you’re not Shakespeare or Malcolm Gladwell (yet). And you don’t have to be. So let’s use images and typography in your book to break up that daunting flow of text and keep me curious and interested in what’s on the next page. Besides, even Shakespeare and Malcolm Gladwell could use some excellent callouts, images and large quotes, right? Remember what your ebook is supposed to do. It’s not supposed to win you the Pulitzer prize. That’s a different project with a different set of design requirements. Really, fundamentally, your job is to keep the reader interested and engaged. Breaking up that flow of non-stop body text is an essential part of that, making your book fun, intriguing and delightful. Ways to break up the flow • Tell them what you’re going to tell them (in a big headline), tell them what you’re telling them (in a page or two of text), then tell them what you told them (in a box callout with a couple bullet points of “key takeaways” or something like that). Admit it, you skim through stuff until you see a list. • Use headings (h2, h3, etc.). As I scroll through your ebook, these headings help me know what section I’m in. I normally only use 3 levels of headings: the huge headline that starts the section (h1), the main breaks within that section (h2), and then the smaller section within sections heading (h3). On half the page or a quarter of the page or the whole page or whatever. Great images, images that help me understand your words better, will make your ebook feel like it’s designed really well. • Pro tip: add captions to your images. These are some of the most read pieces of text in any book or webpage. • Build in your CTAs (calls to action). (See below.) • Use any (or all) of the 10 page templates I list out below throughout your book. These boredom breakers can work really well even if they’re not designed all that wonderfully. I may not immediately be blown away by your design and think, “wow, this lady’s good,” but I may read enough to get sucked in and curious about what’s around the next page turn, and in that page turning come to know, like and trust you. Tip: Expand your line height. You can make those little lines of text easier to tumble through by expanding the line height. Line height is how short or tall the space is between lines of text in a paragraph. Let it breathe. I normally set that something close to the golden ratio: 1.62. (E.g., if I’m using an 18px font size, I’ll start with a line height of 1.62 times that 29px). Some fonts are quite tall and need more line height. Others are quite squat and need less. Move things around and see how they feel. Here’s a great resource for. Build in your calls to action (CTAs) You have business goals with this ebook. Not only that someone would download it, but also that they’d read it and take even more action from there. What are those actions you want them to take? • to hire you? • to subscribe to your podcast? • to buy your product? • to promote your book to their network? • to leave you an Amazon review? • to draw them into a next step in their learning journey? What are the things you want your reader to do? Have you identified them? Can you cull them down to just a couple and really focus your book to get them into one of those next actions? These calls to action need to be designed things, they need to be thoughtfully prepared — what sequence they come in, what form they take, etc. And they provide great ways to break up that flow of text and help the reader understand what you’re saying. Some specific ways to do this are called out in the page templates below, but these are a few more ways to add CTAs that will help make your ebook feel more interesting. • Add “key takeaways” to the end of each page where you include a link. E.g., “learn more about.” • Add a little “tweetable” block on a page that encourages someone to share a quote or statistic. • Create a dedicated call to action page. (More on this below.) • Use images or screenshots from videos to entice someone towards your youtube channel or blog post. (See the example of this below). Create full-page “advertisements” for pieces of content that further explain a concept. This one’s from our. There’s a bunch of ways to fold in well designed calls to action. But the best designed CTA is the one that makes sense, the one that’s thought through, that anticipates the reader’s needs and questions and delivers the solution at the right time. Again, download a handful of ebooks and see how others are doing these kinds of things. Get inspired and decide how you’ll do it your way. End sections with a full-page quote I hesitated to put this one in. It felt kind of too simplified, but the truth is it’s one of my favorite tricks. People love quotes. Quotes feel like statistics in some ways. They feel hard, sturdy, more like data points than opinions. Of course they often are just opinions, but when I say make an argument and then conclude it with a quote from some important person there’s something stronger than an opinion about it. I believe Winston S. Churchill said it best: ““It is a good thing for an uneducated man to read books of quotations.” ~ W. Churchill” See what I did there? I call this out as a page template below, but I thought I’d include it here for one special reason: if you want to make the writing of your book easier, identify a quote (or statistic) to close each section of your book off with. It’s a hack, and in time it’ll probably feel hacky, but I collect quotes for this very purpose because when I’m writing towards a conclusion already written down it focuses me. And, just for the sake of argument: ““I hate quotations. Tell me what you know.” ~ R. Emerson” 10 page templates to use in your ebook Ok, I’m going to share 10 page templates you can use in your ebook to break up the flow of text, draw your reader further into insights for them and a relationship with you and, ultimately, to make your book more interesting and engaging. I’ll just say a word about each. You should be able to get an idea or two of how you can do a similar thing just by looking at each. Cover page Cover pages are hard. They’re hard because they can be really important. The best way to design your own cover page is to to look at a ton of examples of cover pages and take notes on what you do/don’t like. This is a perfect time for you to find a few covers out there you really like, pick one and model your cover after that one. Make it your own, but put it together similarly. I’ll bet you can guess what I think the most important part of your cover page is. It’s your title. It’s the focus of your whole damn book. Don’t forget that as you look at the examples and think about colors and fonts and more. Here’s a bunch to check out. Misty Spears’ and Will Gibbons’ 2. Chapter/section page Each chapter (or section) of your book can feel like another enticing excursion if you have a great chapter page. Think about it like watching a TV series on Netflix. What can you show them that’s going to get them into that next episode? Note: design plays a role in arousing the reader’s interest, for sure, but it also has a great deal to do with what you call the chapter, what the topic is. Remember that and get in the headspace that each chapter is a new conversion experience. BTW, I had to share this as an awesome example of breaking up the flow of text with a list. And also notice that breadcrumb nav in the upper left. Really great idea to help a reader know where she is in the book. Data, graph, statistic or graphic page Graphs and statistics can bring a nice, “researchy” feel to your ebook. Show us you’re informed not just by your ideas but also by some real research out there. Added bonus: they break up that flow of text and, if done nice and understandable, can a reader understand your ideas better. Here’s worksheets from our audience guide (top 2), (bottom left) and (bottom right). How to write a quick ebook So there are 10 page types you can include in your ebook. If you made one of each of those page types, do you think you could add a page or two of text in between each to fill in the gaps and help a reader learn something badass? I think you can. And you’d be well ahead of those folks out there still fiddling with colors or wondering if they should hire a designer for their ebook. A guideless masterclass in ebook design I’ve been a designer for a long time. I come by it honestly; self taught, no lessons. Everything that I’ve shared here is just stuff that I’ve picked up over the past 8 years. And yet, that picking up of stuff has led me to be the designer of some of the biggest blogs on the web. I’m well known for it, people respect me for it, and I learned it all by simply paying attention to the experience I wanted to make. Here’s the #1 thing you could do to learn how to design a badass ebook: go download a bunch of ebooks, one at a time, and keep note of your experience with each. Actually try to read them. Find some on topics you’re actually interested in and pay attention to what it feels like to try to learn something. What did you feel when you saw a wall full of text? Did you read through any of them? Which was the easiest to read through? Which one was your favorite? Which one had the worst experience? Write down your notes about each. Go through maybe 10-20; you’ll probably know when you’re ready to stop. This will be your own personal masterclass in what you want your book to be like (and what you don’t want it to be like). Don’t go throw together an ebook and hope for the best. You’ll create a pointless one and done experience for your reader with you. Instead, experience what it’s like to download an ebook and open it up. Experience the hope that it’ll be great, easy to get through, informative, the answer to so many questions. Experience being let down terribly. And commit yourself to doing what you can to build an experience that will actually matter to your readers. If you want a guided masterclass in design, I have a course on it. I created the C.R.A.F.T. Process for making websites, and it translates nicely to ebooks. It’s free for 30 days, and it’s my hope you’ll enjoy our community of entrepreneurs so much that you’ll stick around for longer. A big list of design tips Before I go, here’s a big list of design tips for you that you can apply to your ebook. If you have a question about any of them ask about it in the comments below. • Put your logo on the cover of the book. Don’t make it big. Make it tasteful. • Don’t use more than 2 fonts. Limit yourself. Your work will be more understandable. • Callout quotes in big text if it’s a short enough quote. • Use images liberally in your ebook, but don’t choose cheezy images. • Can you divide your book into a few sections and use an icon to represent each section? • Start your book with exactly what the reader’s going to walk away with at the end. Then fulfill that promise. • Anticipate their boredom. I said it above. I’m saying it again. • Conclude your book with a next step for them. Don’t leave them hanging if they want more. Anticipate what they want next on their learning journey. • Why not let them email you directly? Add your email to the end of the book to clarify any questions. After all, they read your damn book! You can always take it out later. • You have a landing page for your book, right? Click on each of our to see how we do our landing pages. • Watch someone read your book. Stand behind them and watch them read your book. You’ll be amazed how much you learn. (You will owe this person cake.) • Highlight what’s on the next page when I get to the end of a section. I can always feel when a point is starting to wrap up, and I may just put your book down and never pick it back up. • I listed a lot of page templates above. They can all look similar, even though they do different things. Don’t get too crazy. You want each page to feel like it’s a part of the same book. • Use paragraph styles in the application you’re using to create your book. If you’re a pro, change those styles to be exactly how you want them. • Design supports your content — not the other way around. Everyone knows that. This is just another reminder. • Please notice your line length (that’s how wide your lines go across the page). Nobody likes reading a line for 22 inches across their whole monitor. • There’s a lot more font, typography and color training inside the. It’s free for 30 days if you’re not a member. • Use bold and italic a few times on each page. It helps the eye move down the page in chunks. But don’t overuse them. • Do you know what whitespace is? It’s emptiness. Room to breathe. How do you feel when you’re locked in a closet? How do you feel in an empty arena? How do you think your words feel all cramped into their little boxes with no space to breathe? ““End things with a quote. It makes you look smart.” ~ @chase_reeves”. Download the Updated Guide: Top 10 Mistakes in Starting an Online Business All 10 mistakes explained Resources and links to address each mistake Some of our favorite quotes from amazing entrepreneurs Over 35 page full color guide Free to download The Top 10 Mistakes in Online Business Every week we talk with entrepreneurs. We talk about what’s working and what isn’t. We talk about successes and failures. We spend time with complete newbies, seasoned veterans, and everything in between. One topic that comes up over and over again with both groups is mistakes made in starting businesses. Newbies love to learn about mistakes so they can avoid them. Veterans love to talk about what they wish they had known when starting out. These conversations have been fascinating, so we compiled a list of the 10 mistakes we hear most often into a nifty lil' guide. Whoa, this is awesome, Chase, thanks so much for brining the epic again especially with all the visuals and case studies. Super helpful to me and the timing is great as I’m cracking open iBooks Author today to start my first eBook product. (I have an opt-in, but this one will be my first one to go through Gumroad.) Friend of Fizzle, Nathan Barry, also writes in Authority that landscape is more open to adding visuals but cautions that it will take more design chops to pull off. And then adds the tip to make sure your cover mock-up is in the same orientation your book will be. I’ll admit, I haven’t opened a fizzle e-mail in a really long timeI kept seeing these 37 tips for this or that headlines and I thought Too much info #overwhelm. But this e-mail goes back to Chase’s roots with that ruthless focus of features theme. It’s just one thing. Writing an e-book And yes there are 37 plus tips and goodies on how to do so (really kick ass stuff) but I didnt get overwhelmed by it all at once, and not even click. That strategy of using a large number of odd numbered tips in e-mail headlines is trendy now, but there’s something magical about getting one good actionable tip. That’s how you fizzle and stay epic. Omg, wth just happened to me? It’s like I found treasure. Teresa Roche Ott (Fizzlechick) and I are creating an ebook together at this very moment–we chose iBooks Author, and we are now blessed with all these grab and go ideas. The worksheet for example. And I collect quotes, so yeah, that’s a fun tip. “I dwell in possibility.” –Emily Dickinson I have to start a progress log on Fizzle for our Make a Tiny Website guidebook now. Totally relieved and seeing how sweet it is going to be. A toast to Chase. Wait it’s not noon yet.;-) •. Some good tips here; I’ll be offering an ebook soon. But as someone who worked in publishing for 20+ years, I would also suggest folks have someone edit the ebook — or at least proofread it — so that embarrassing misspellings, punctuation errors, grammar issues, etc. Are eliminated. This affects writer’s credibility diminishes an author’s claim (whether bold or subtle) as an expert. For instance, I noticed a few bloopers in this post that jumped right out and turned me off; I almost stopped reading. My second comment is to be very careful about using quotations (and encouraging others to use them) due to copyright law. An ebook is a published work, as is all content online. Folks cannot just include others’ content (words, photos, artwork) in a publication. Read up on what requires permission from the rights holder, and be aware you may be in violation regarding any content that’s not your own. Due to the ease with which info can be spread in our digital world, there’s a whole lot of illegal distribution/infringement going on doesn’t make it right. Thank you for this article Chase. I was able to make an ebook with a great design. I have a big problem, though. I followed your advice from the use of powerpoint to landscape and PDF, etc. However, when i submitted it to Amazon’s KDP for publication, the converted copy was a mess. I had to to unpublish my ebook. It turns out powerpoint and PDF are not a good fit with Amazon’s system. They recommend only Word or HTML. Can you recommend a retailer or integrator or any proven ebook sales organization through which I can sell my powerpoint-based ebook? At age 11, I dreamed of being an editor at a major magazine. I even put together my first publication, Teen Scene Magazine, using colored construction paper, yarn, and in-depth feature interviews with. Flash forward to today. I've swapped my colored construction paper and yarn for PowerPoint and InDesign. I've replaced my dad with marketing experts and influencers. Well, sort of. And week after week, I have the satisfaction of publishing ebooks. But making an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it into a professional-looking document that people will want to download and read. But with, ebooks are an essential part of any successful inbound marketing program. So in this post, we 'll walk you through the ins and outs of creating an ebook. Creating an ebook. And if you're worried about your lacking design skills? Got your free templates? One of the simplest and most effective ways to turn your passion into a business and to monetize your skills is to create and sell your own eBook. Pin this post for later. Creating your. Building a customer email list easy. Sign up for your free 14-day trial yourself to see how easy it is to start selling from your website with Selz. Create unique ebook covers for free and turn them into product shots. It just takes a couple of minutes from start to finish. Use the same software as the pros! Create your own custom eBooks without hiring a designer with Canva's impressively easy to use eBook maker. Completely free, completely online. Canva’s free book cover maker is. Using professional photography will allow you to create a high quality book cover that’s ready for Kindle and other ebook. Ready to create an ebook? Great -- let's get to it. How to Create an Ebook: Step 1: Choose Your Ebook Topic Remember: The goal of your ebook is to, so pick a topic that will make it easy for a prospect to go from downloading your ebook to having a conversation with your sales team. For example, in listening to sales and customer calls here at HubSpot, I've learned that ebook creation is a huge obstacle for our audience, who are marketers themselves. So if I can provide resources to make ebook creation easier, I'm focusing on the right topic for opening up a sales conversation. To get your creative juices flowing, here are some example ebook titles to consider. (Note: Replace 'x' with an appropriate number.) You can also use our free to come up with more ideas. Most blog topics can be made comprehensive enough to serve as longer form ebook topics. • X Best Practices for [Insert Industry/Topic] • An Introduction to [Insert Industry/Topic] • X Common Questions About [Insert Industry/Topic] Answered • X [Insert Industry/Topic] Statistics For Better Decision Making • Learn From The Best: X [Insert Industry/Topic] Experts Share Insights For this blog post, I'm going to use the PowerPoint version of template two from our. Through each section of this post, I'll provide a side-by-side of the template slide and how I customized it. Below, you'll see my customized cover with my sales-relevant ebook topic. For help with writing compelling titles for your ebooks,. Step 2: Outline Your Ebook Content The introduction to your ebook should both set the stage for the contents of your ebook and draw the reader in. What will you cover in your ebook? How will the reader benefit from reading it?. Some ebook creators say that an ebook is simply a. While I agree you should treat each chapter like an individual blog post, the chapters of your ebook should also flow fluidly from one to the other. The best way to outline your ebook is by thinking of it as a crash course on the sales-relevant topic you selected. In my example of creating an ebook, I know I need to cover how to: • write effective copy • design an ebook • optimize ebooks for lead generation and promotion While my example has a few chapters, keep in mind that your ebook does not need to be lengthy. I have one golden rule for ebook length: Write what is needed to effectively educate your audience about your selected topic. If that requires five pages, great! If that requires 30 pages, so be it. Just don't waste words thinking you need to write a long ebook. With that, let's move on to the actual copy you're writing. Step 3: Write Effective Ebook Copy Instead of trying to use sophisticated language to convey a point, write simply and clearly. That’s the most effective way to educate readers and help them understand the new material you’re providing. This should also hold true for all your other marketing efforts, such as email marketing, call-to-action creation, and landing page production. “Clarity trumps persuasion,” as Dr. Flint McGlaughlin of MECLABS often likes to say. Want to make sure you're keeping your ebook exciting for readers? Here are some key tips to keep in mind: • Use keywords in the title that emphasize the value of your offer. Examples include adjectives like “amazing,” “awesome,” or “ultimate.” • Keep your format consistent so you create a mental model for readers and enhance their understanding of the material. • When appropriate, make use of formatting -- like bulleted lists, bold text, italics, and font size changes -- to draw people’s eyes to your most important content or emphasize certain points you want readers to remember. Step 4: Design Your Ebook Our are offered in both PowerPoint and InDesign. For this example, we'll show you how to do it in PowerPoint, since more people have access to that software. You'll notice that we only have one 'chapter page' in the template (slide three). To create additional chapter pages, or any pages really, simply right click the slide and choose Duplicate Slide. This will make a copy of your slide and allow you to drag it to its proper place in your ebook via the sidebar or Slide Sorter section of PowerPoint. You can then customize it for any subsequent chapters. Designing an ebook is primarily about content structure. One way to make it easy to create (and consume) content is to split a chapter into sections. For example, in our ebook about creating ebooks, here's how we'd divide our chapter about how to design ebooks in PowerPoint. Step 5: Use the Right Colors Ideally, our would magically matched your brand colors. In reality, they probably don't. To learn how to add your brand's colors to PowerPoint,. That way you can customize the color scheme in our ebook templates to match your brand! Step 6: Incorporate Visuals Images and graphics in ebooks are hard to get right. The key to making them fit well is to think of them as complementary to your writing. Whether you add them during or after you’ve finished writing your ebook’s copy, your visuals should serve to highlight an important point you’re making or deconstruct the meaning of a concept in an easy-to-understand, visual way. Images shouldn’t just be there to make the ebook easy on the eyes. Rather, they should be used to enhance the reader’s understanding of the material you’re covering. If you need help gathering visuals, we have three sets of free stock photos that might help you along the way: • • • And if you're compiling a data-heavy ebook, you might want to download our for tips about designing compelling charts and graphs for your content. Step 7: Highlight Quotes or Stats Another way to enhance your ebook is by highlighting quotes or stats within your design. Just be sure the quote or stat you're using genuinely adds value to the content. In the words of HubSpot CMO Mike Volpe, “Always provide value. Value builds trust. Once you have that trust, you have the ability to do some selling.” Whether you're emphasizing a quote or adding a visual, keep all your content within the same margins. If your copy is consistently 1-inch indented on your page from both the left and right side, keep your designed elements aligned using that same spacing. Optimize Ebooks for Lead Generation, Reconversion, and Promotion Now that your content is written and designed, it's time to optimize it for lead generation, reconversion, and promotion! Here are the steps to follow. Step 8: Place Appropriate Calls-to-Action (CTAs) Within Your Ebook Think about how you got here -- you clicked on a call-to-action in an email, on a social media post, or somewhere else. A call-to-action is a link or visual object that entices the visitor to click and arrive on a page that will get them further engaged with your company. Since your ebook readers have probably converted into leads in order to get their hands on your ebook to begin with (more on this in Step 2 below), use the CTAs within your ebook to reconvert your readers and. For instance, a call-to-action can lead to another offer, your annual conference's registration page, or even a product page. To hyperlink the calls-to-action in your ebook (or any image or text in your ebook) to your destination URL, simply go to Insert >> Hyperlink in PowerPoint. We've even designed 50 customizable calls-to-action in PowerPoint you can download and use in your ebooks.. Now, we don't have a dedicated CTA template slide in the PowerPoint ebook templates for you to customize. But it's still simple! All you have to do is duplicate slide four (the Header/Subheader slide) and customize copy or add images as needed. You can also go to Insert >> New Slide and work from there. Step 9: Create a Dedicated Landing Page for Your Ebook Your ebook should be available for download through a landing page on your site. A is a web page that promotes/describes your offer and provides a form that visitors need to fill out with their contact information in order to access your ebook. This is how you are able to convert your visitors into business leads that your sales team can ultimately follow up with. For instance, you went through in order to access this ebook template. To learn more about how to optimize your landing pages for conversion,. Step 10: Promote Your Ebook Once your landing page is all set, you can use that destination URL to promote your ebook across your marketing channels. Here are five ways you can do this: • Advertise your new ebook on your website. For example, feature a CTA or link to your offer’s landing page on your resources page or even your homepage. • Promote your ebook through your blog. For instance, consider publishing an excerpt of your ebook as a blog post. Or write a separate blog article on the same topic as your ebook, and link to it at the end of your post using a call-to-action to encourage readers to keep learning. (Note: This very blog post is the perfect example of how to promote an offer you created with a blog post.) • Send a segmented email to contacts who have indicated an interest in receiving offers from your company. • Leverage paid advertising and co-marketing partnerships that will help you promote your ebook to a new audience. • Publish posts to social media with a link to your ebook. You can also increase social shares by creating social media share buttons within your ebook, such as the ones at the bottom right of this ebook.. Step 11: Track Your Ebook's Success After your content is launched and promoted across your marketing channels, you’ll need to have marketing analytics in place that measure the success of your ebooks. For instance, you should have landing page analytics that give you insight into how many people downloaded your ebook and converted into leads, and closed-loop analytics that show how many of those people ultimately converted into opportunities and customers for your business. Feel free to learn more through. Launch Your Ebook Conclude your ebook with a next-step call-to-action. In other words, provide readers with the natural next step in their journey with your business. Ideally, this means. In our example, once someone has learned what goes into building a quality ebook, they could use a free resource to actually start creating one! Therefore, we'll now send our readers to the we've mentioned to you throughout this post. And with that, we've built an ebook, folks! You can check out the packaged version of the example I built through this post here. After your content is launched and promoted across your marketing channels, you’ll need to have marketing analytics in place that measure the success of your ebooks. For instance, having landing page analytics that give you insight into how many people downloaded your ebook, or show how many of those downloaders converted into opportunities and customers for your business. Ebook Creation Resources: • [Free Download] • [Free Download] • [Free Download] • [Blog Post] • [Blog Post] Do you have any other tips or resources for making ebook creation easier? Share them in the comments. And good luck creating future ebooks of your own. Editor's Note: This post was originally published in October 2013 and has been updated for accuracy and comprehensiveness. Everyone has something they’re passionate about and has some expertise in. Whether it’s business coaching,, nutrition, fitness, or writing, it doesn’t matter – someone will value your expertise and want to find out more about it. One of the simplest and most effective ways to turn your passion into a business and to monetize your skills is to. Creating your own ebook is surprisingly simple, and this article will walk you through the essential steps. While you can sell your eBook on marketplaces like Amazon, you should also be selling it directly from your own website, and here’s why: Selling direct gives you the greatest control, independence and percentage of sales. It also helps to build your authority and engagement with your audience, and helps you create that all-important of people who want to know more from you. To know more about why you should sell direct, check out this by author Laura Powers. Step 1: Creating your eBook This may well be the most challenging, but also the most fun part of your journey. Decide on your topic Think about what you’re passionate about and what content would help. You also need an original edge. The best ebooks share a personal story or experiences. A personal story is engaging, builds authority and creates empathy with the reader. Tip: a great way to gauge what your audience responds to is to look at which of your blog posts and social media updates currently get the most comments or shares. Before finalizing your topic, do some research on your market by looking at potential competitors who might already be selling eBooks on Amazon or their own site. Consider ways in which your story and view on things can help you to stand out. Get creative, and consider how to approach your unique perspective. To be known, you don’t have to be a subject matter expert. But you must have the determination and patience to become one. A professional is simply an amateur who didn’t quit. Extra reading: • • • • Come up with a killer title Make it specific – Ramsey, from talks about a successful post he wrote called “How I sold a Blog for $20,000 in 8 months” that could have been easily been called the less interesting “How to Sell a Blog”. Joanna Penn, of talks about her own experience with this. Joanna changed her book title from “How To Enjoy Your Job” to “Career Change” and suddenly sales took off. ( collated by Kindlepreneur Dave Chesson to help generate your very own killer title, or check out.) Writing the eBook The key to sharing your knowledge is to write simply and clearly. People will buy your eBook because they want to learn how to do something. Start with the desired result first and then work backwards. Set yourself deadlines and focus on one chapter at a time – you can find more tips on cultivating an eBook writing workflow. Here are some great tips for tackling the writing of your eBook by Jo Gifford, in the post.” Overcoming writer’s block At some stage, this is going to happen. You’ll sit down to write in front of your screen, your brain goes blank, and you don’t know what to write next. This is a great piece of advice from a more experienced writer on how to overcome writer’s block: Stop writing mid-sentence to ward off writer’s block – Kevin Purdy on Extra reading: • • • • If you need some free tools to help you be more productive with your writing, here are a couple of our favorites: • • • Step 2: Formatting the eBook Keep your eBook exciting and interesting for the reader by using consistent formatting and use a simple font like Ariel or Verdana at size 11 or 12. Less is more, so don’t go overboard on the formatting. Stick to a Stick to a simple color scheme. Try to keep two to three types of headers, plus use lots of short paragraphs and lists. Use great images When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. () If you’re creative or an amateur photographer you can take your own photos easily enough with your smartphone or DSLR Camera. But if you’re like me and know that your photos would look pretty awful, you could buy them from a image library. Be careful of the license on each image. Some places for free images with no attribution to check out are,. Step 3: Proof reading Check your draft before you get your eBook proof read. Check for spelling mistakes and do any necessary editing. Then read your eBook out aloud. Reading it aloud helps pick up on things that you might otherwise miss. I miss things when proof reading my own work that others see – almost as if my brain automatically seems to fills in the gaps, corrects typos or the wrong words. Extra reading: • • • • Eliminate grammatical errors and enhance your writing with So you’ve poured in your sweat, blood and tears and now have your draft finished. Don’t make the mistake of giving it to your partner or mom to edit. Find someone that will help you amp up your eBook and is objective (i.e. Someone who doesn’t love you, and therefore wants to avoid hurting your feelings). Don’t be offended if they suggest deleting paragraphs of your book. Their goal is to help make your eBook even better, so trust that. Step 4: Get a cover that sells your eBook Book covers help sell books. It is a cliche but also a fact. Prospective buyers will judge your eBook by its cover. This something that publishers have known for a long time. Here are a few examples of excellent book covers: A good book cover can make people feel it is a professional quality book that is worth buying. Look at your competitor’s book covers if you want to get some ideas, but here are some of the elements of a good eBook cover: • Make the title a different color than the background • The title needs to be a large, easy to read font • Images or artwork should be 300 dpi • Beware of copyright – don’t use images or design elements that you don’t have permission to use • Use good images – avoid cheap standard stock photography I would suggest that you look at getting someone to create the eBook cover for you. You could try a service like whose professional eBook covers start from $99. Or you could try a freelance designer on prices start from $5. If you really want to give it a go yourself, I’d recommend a tool such as, or (also free). Extra reading: • • Step 5: Converting your eBook For Amazon Kindle, the file format is Mobi. For other readers, the universal eBook format is Epub, which is accepted by Barnes & Noble, Apple iBookstore, Kobo or good as an option for selling it direct yourself. You can also sell your book direct as PDFs as this is convenient for readers. If selling direct, you can easily have all three formats available for the person to choose which format they want. If you fancy doing the conversion yourself, first check out this good introduction by Kobo books on Alternatively, pay someone on to do the formatting it for you. Step 6: Adding your eBook to your website with Selz Now it’s time for the seriously simple part. You can upload and then start to directly from your website, blog, or via in the time it takes to grab a coffee. Using, you simply need to upload your eBook with an image of the front cover. Add a description, set the price, and then add the product to your site. One way to do this is to do ten to 20 guest posts for sites that your niche read. This isn’t for the purpose of SEO links, but to generate interest. You don’t have to directly mention the eBook, but the subject of the post should relate to something about your book. The aim is to get someone interested enough to land on your website and to then consider buying your book.eBook, but the subject of the post should relate to something about your book. The aim is to get someone interested enough to land on your website and to then consider buying your book. Give away some copies to bloggers in your niche if you have a relationship with them or if it’s where you already hang out. Simply request that if readers enjoyed the book, could they share it with their network. Don’t bombard people with requests for reviews or to share your book without getting to know them first. Try some to create a buzz around your latest work. Use visual content channels like and to get traction with your audience, and of course, don’t forget your as an invaluable resource. This is an excellent source of by the awesome Peg Fitzpatrick, who is co-authoring The Art and Science of Social Media with charismatic Guy Kawasaki. Another great source of tips is by Mary Jaksch and Jim Kukral Need more? We have a list of over. Last, here are by Kimberley Grabas, Step 8: Keep track of your sales This isn’t as hard as you might think. If using Selz to sell an eBook, you can log in to Selz and see how many sales you’ve made and where they are coming from on your Analytics Dashboard. For more details about more details about. If you’re into your data, you can connect Selz to Google Analytics for more in depth analysis. Wrapping up Creating your own eBook does take some work, but it also a fantastic way to share your passion and expertise. Don’t forget it’s also a great way to increase your passive income. For more advice on publishing and selling your own eBooks, I would recommend checking out: • • • • • Each of these sites offers a wealth of tips and advice on every step of creating and selling your eBooks, so are well worth a read. Over to you – do you have any good tips to share on creating and selling your eBooks? ——————————————– Interested in what people have to say about Selz? Hello Kristen, I am glad at first sight of your services and I’d like to know how you are remunerated for them, after the free trial period. I’d like to launch an e-book I made, starting several months ago, following my passion for natural products and medicine. Since I didn’t like to have my buyers going through the commercializing methods suggested by the Academy where I learned the process: passing for up-sales, down-sales etc. That annoy me a lot, I was looking for alternative methods! I made a website with the title of the book (not yet online) but I preferred to have some more experience and I launched two other websites, advertising them on Google and Bing adwords. Now I’d like to move forward with my e-book and I am learning some basics of advertising through Facebook; which I sense is the best way for me. I’ll appreciate your information and suggestions at your earliest convenience. Best regards Gregorio. Hi Gregorio, thanks for stopping! Every new Selz account gets 14 days to try out all our features for free. After that, a seller can choose one of, adding apps as necessary. Sellers pay for these plans on a monthly basis by credit or debit card. If you wanted to, having a. Then, your audience can buy your ebook directly from Facebook, without having to go anywhere at all. While advertising on Facebook can be effective, there are other ways to market your ebook and we have a that I definitely suggest checking out! Hi Daniel, thanks for your comment. There are certainly risks to selling products, especially ebooks, online. While we believe the majority of consumers would gladly pay for a product, the reality is that not all people behave the same way. When a customer downloads an ebook to their computer, the ebook file becomes like any other file on their computer that they can email to someone else. The way that we help prevent this is by that includes the name and order number of the customer. We also have custom download settings that can prevent customers from sharing the download link around. Additionally, selling an ebook strictly via Kindle can help prevent sharing as well. Read more about for more tips and ideas. I was so engrossed in reading this copy, I didn’t realize why I started reading it at all, until ‘step 6’. Yes, I lol’d. This is exactly how an ebook should be written. Start with your subject matter and stay the course. What I mean is, don’t jump around, like telling tales or adding money issues, then going back to original subject. I tend to get lost reading like that. My opinion is most people like to read cohesively. Was there a error? Sure, but it didn’t matter. The content is great, written clearly for various education levels, and is in sequence, not scattered. Everyone has something they’re passionate about and has some expertise in. Whether it’s business coaching,, nutrition, fitness, or writing, it doesn’t matter – someone will value your expertise and want to find out more about it. One of the simplest and most effective ways to turn your passion into a business and to monetize your skills is to. Creating your own ebook is surprisingly simple, and this article will walk you through the essential steps. While you can sell your eBook on marketplaces like Amazon, you should also be selling it directly from your own website, and here’s why: Selling direct gives you the greatest control, independence and percentage of sales. It also helps to build your authority and engagement with your audience, and helps you create that all-important of people who want to know more from you. To know more about why you should sell direct, check out this by author Laura Powers. How to make money selling ebooks online. You see, what the big publishing houses do with big offices of editors, writers, administrative staff. See how you can create and sell an eBook on. 8 Steps to Create and Sell an. Choose how you want to sell your first eBook: Do you want to self-publish your. Jul 30, 2013 Kindle changed the game for authors by allowing them to self-publish. The author is a Forbes. That allow an author to sell their own books. Step 1: Creating your eBook This may well be the most challenging, but also the most fun part of your journey. Decide on your topic Think about what you’re passionate about and what content would help. You also need an original edge. The best ebooks share a personal story or experiences. A personal story is engaging, builds authority and creates empathy with the reader. Tip: a great way to gauge what your audience responds to is to look at which of your blog posts and social media updates currently get the most comments or shares. Before finalizing your topic, do some research on your market by looking at potential competitors who might already be selling eBooks on Amazon or their own site. Consider ways in which your story and view on things can help you to stand out. Get creative, and consider how to approach your unique perspective. To be known, you don’t have to be a subject matter expert. But you must have the determination and patience to become one. A professional is simply an amateur who didn’t quit. Extra reading: • • • • Come up with a killer title Make it specific – Ramsey, from talks about a successful post he wrote called “How I sold a Blog for $20,000 in 8 months” that could have been easily been called the less interesting “How to Sell a Blog”. Joanna Penn, of talks about her own experience with this. Joanna changed her book title from “How To Enjoy Your Job” to “Career Change” and suddenly sales took off. ( collated by Kindlepreneur Dave Chesson to help generate your very own killer title, or check out.) Writing the eBook The key to sharing your knowledge is to write simply and clearly. People will buy your eBook because they want to learn how to do something. Start with the desired result first and then work backwards. Set yourself deadlines and focus on one chapter at a time – you can find more tips on cultivating an eBook writing workflow. Here are some great tips for tackling the writing of your eBook by Jo Gifford, in the post.” Overcoming writer’s block At some stage, this is going to happen. You’ll sit down to write in front of your screen, your brain goes blank, and you don’t know what to write next. This is a great piece of advice from a more experienced writer on how to overcome writer’s block: Stop writing mid-sentence to ward off writer’s block – Kevin Purdy on Extra reading: • • • • If you need some free tools to help you be more productive with your writing, here are a couple of our favorites: • • • Step 2: Formatting the eBook Keep your eBook exciting and interesting for the reader by using consistent formatting and use a simple font like Ariel or Verdana at size 11 or 12. Less is more, so don’t go overboard on the formatting. Stick to a Stick to a simple color scheme. Try to keep two to three types of headers, plus use lots of short paragraphs and lists. Use great images When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. () If you’re creative or an amateur photographer you can take your own photos easily enough with your smartphone or DSLR Camera. But if you’re like me and know that your photos would look pretty awful, you could buy them from a image library. Be careful of the license on each image. Some places for free images with no attribution to check out are,. Step 3: Proof reading Check your draft before you get your eBook proof read. Check for spelling mistakes and do any necessary editing. Then read your eBook out aloud. Reading it aloud helps pick up on things that you might otherwise miss. I miss things when proof reading my own work that others see – almost as if my brain automatically seems to fills in the gaps, corrects typos or the wrong words. Extra reading: • • • • Eliminate grammatical errors and enhance your writing with So you’ve poured in your sweat, blood and tears and now have your draft finished. Don’t make the mistake of giving it to your partner or mom to edit. Find someone that will help you amp up your eBook and is objective (i.e. Someone who doesn’t love you, and therefore wants to avoid hurting your feelings). Don’t be offended if they suggest deleting paragraphs of your book. Their goal is to help make your eBook even better, so trust that. Step 4: Get a cover that sells your eBook Book covers help sell books. It is a cliche but also a fact. Prospective buyers will judge your eBook by its cover. This something that publishers have known for a long time. Here are a few examples of excellent book covers: A good book cover can make people feel it is a professional quality book that is worth buying. Look at your competitor’s book covers if you want to get some ideas, but here are some of the elements of a good eBook cover: • Make the title a different color than the background • The title needs to be a large, easy to read font • Images or artwork should be 300 dpi • Beware of copyright – don’t use images or design elements that you don’t have permission to use • Use good images – avoid cheap standard stock photography I would suggest that you look at getting someone to create the eBook cover for you. You could try a service like whose professional eBook covers start from $99. Or you could try a freelance designer on prices start from $5. If you really want to give it a go yourself, I’d recommend a tool such as, or (also free). Extra reading: • • Step 5: Converting your eBook For Amazon Kindle, the file format is Mobi. For other readers, the universal eBook format is Epub, which is accepted by Barnes & Noble, Apple iBookstore, Kobo or good as an option for selling it direct yourself. You can also sell your book direct as PDFs as this is convenient for readers. If selling direct, you can easily have all three formats available for the person to choose which format they want. If you fancy doing the conversion yourself, first check out this good introduction by Kobo books on Alternatively, pay someone on to do the formatting it for you. Step 6: Adding your eBook to your website with Selz Now it’s time for the seriously simple part. You can upload and then start to directly from your website, blog, or via in the time it takes to grab a coffee. Using, you simply need to upload your eBook with an image of the front cover. Add a description, set the price, and then add the product to your site. One way to do this is to do ten to 20 guest posts for sites that your niche read. This isn’t for the purpose of SEO links, but to generate interest. You don’t have to directly mention the eBook, but the subject of the post should relate to something about your book. The aim is to get someone interested enough to land on your website and to then consider buying your book.eBook, but the subject of the post should relate to something about your book. The aim is to get someone interested enough to land on your website and to then consider buying your book. Give away some copies to bloggers in your niche if you have a relationship with them or if it’s where you already hang out. Simply request that if readers enjoyed the book, could they share it with their network. Don’t bombard people with requests for reviews or to share your book without getting to know them first. Try some to create a buzz around your latest work. Use visual content channels like and to get traction with your audience, and of course, don’t forget your as an invaluable resource. This is an excellent source of by the awesome Peg Fitzpatrick, who is co-authoring The Art and Science of Social Media with charismatic Guy Kawasaki. Another great source of tips is by Mary Jaksch and Jim Kukral Need more? We have a list of over. Last, here are by Kimberley Grabas, Step 8: Keep track of your sales This isn’t as hard as you might think. If using Selz to sell an eBook, you can log in to Selz and see how many sales you’ve made and where they are coming from on your Analytics Dashboard. For more details about more details about. If you’re into your data, you can connect Selz to Google Analytics for more in depth analysis. Wrapping up Creating your own eBook does take some work, but it also a fantastic way to share your passion and expertise. Don’t forget it’s also a great way to increase your passive income. For more advice on publishing and selling your own eBooks, I would recommend checking out: • • • • • Each of these sites offers a wealth of tips and advice on every step of creating and selling your eBooks, so are well worth a read. Over to you – do you have any good tips to share on creating and selling your eBooks? ——————————————– Interested in what people have to say about Selz? Hello Kristen, I am glad at first sight of your services and I’d like to know how you are remunerated for them, after the free trial period. I’d like to launch an e-book I made, starting several months ago, following my passion for natural products and medicine. Since I didn’t like to have my buyers going through the commercializing methods suggested by the Academy where I learned the process: passing for up-sales, down-sales etc. That annoy me a lot, I was looking for alternative methods! I made a website with the title of the book (not yet online) but I preferred to have some more experience and I launched two other websites, advertising them on Google and Bing adwords. Now I’d like to move forward with my e-book and I am learning some basics of advertising through Facebook; which I sense is the best way for me. I’ll appreciate your information and suggestions at your earliest convenience. Best regards Gregorio. Hi Gregorio, thanks for stopping! Every new Selz account gets 14 days to try out all our features for free. After that, a seller can choose one of, adding apps as necessary. Sellers pay for these plans on a monthly basis by credit or debit card. If you wanted to, having a. Then, your audience can buy your ebook directly from Facebook, without having to go anywhere at all. While advertising on Facebook can be effective, there are other ways to market your ebook and we have a that I definitely suggest checking out! Hi Daniel, thanks for your comment. There are certainly risks to selling products, especially ebooks, online. While we believe the majority of consumers would gladly pay for a product, the reality is that not all people behave the same way. When a customer downloads an ebook to their computer, the ebook file becomes like any other file on their computer that they can email to someone else. The way that we help prevent this is by that includes the name and order number of the customer. We also have custom download settings that can prevent customers from sharing the download link around. Additionally, selling an ebook strictly via Kindle can help prevent sharing as well. Read more about for more tips and ideas. I was so engrossed in reading this copy, I didn’t realize why I started reading it at all, until ‘step 6’. Yes, I lol’d. This is exactly how an ebook should be written. Start with your subject matter and stay the course. What I mean is, don’t jump around, like telling tales or adding money issues, then going back to original subject. I tend to get lost reading like that. My opinion is most people like to read cohesively. Was there a error? Sure, but it didn’t matter. The content is great, written clearly for various education levels, and is in sequence, not scattered. > > OverDrive Help • • • • • • • • • • • • • • • OverDrive FAQ (eBooks & downloadable audiobooks) • • • • • • • • • • • What do I need to borrow an item from OverDrive? You will need: -a computer or mobile device with internet access -Adobe Digital Editions (if you want to read eBooks on your computer or on an eReader) -The OverDrive Media Console app (if you are using a mobile device) -Overdrive Media Console (if you want to listen to a downloadable audiobook - A Colchester-East Hants Public Library library card number and your PIN number. 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Items you haven't downloaded yet can be returned from your account at For information on how to return borrowed items once they have been downloaded, please click on the appropriate walk through in the menu on the left hand side of this page. How many items can I borrow at one time? You may borrow up to 10 items at one time. From India to U.S.A. About this Item: 2017. Condition: New. English Lang:- English, It is an Ebook edition of the original edition published long back. Free Politics Book PDF EBOOK Download. Polya reveals how the mathematical method of demonstrating a proof or finding. How To Solve It By Computer. We found this book important for the readers who want to know about our old treasure so we brought it back in ebook (pdf) format. These are scanned images of the original book in pdf format. We provide you the best available ebook for your ebook shelf. Once you place the order, you will receive a link to download the pdf file. An email will be sent shortly to your email address containing the download instructions. This is an Ebook. All sales final unless there is illegibility to text. Seller Inventory # 629| 1. A perennial bestseller by eminent mathematician G. Polya, 'How to Solve It' will show anyone in any field how to think straight. In lucid and appealing prose, Polya reveals how the mathematical method of demonstrating a proof or finding an unknown can be of help in attacking any problem that can be 'reasoned' out--from building a bridge to winning a game of anagrams. Gener A perennial bestseller by eminent mathematician G. Polya, 'How to Solve It' will show anyone in any field how to think straight. In lucid and appealing prose, Polya reveals how the mathematical method of demonstrating a proof or finding an unknown can be of help in attacking any problem that can be 'reasoned' out--from building a bridge to winning a game of anagrams. Generations of readers have relished Polya's deft--indeed, brilliant--instructions on stripping away irrelevancies and going straight to the heart of the problem. This book contains no magic, no tricks. It's not one of those 'esoteric knowledge revealed' books nor a book which promises you'll get an Abel prize or a Fields Medal someday. What this books is, is a systematic and incredibly instructive overview of guidelines in mathematical problem solving, which are, as the author put it - 'natural, simple, obvious, and proceed from plain common sense.' If you've ever put yourself against a serious problem which you really, really, really wanted to have solved This book contains no magic, no tricks. It's not one of those 'esoteric knowledge revealed' books nor a book which promises you'll get an Abel prize or a Fields Medal someday. What this books is, is a systematic and incredibly instructive overview of guidelines in mathematical problem solving, which are, as the author put it - 'natural, simple, obvious, and proceed from plain common sense.' If you've ever put yourself against a serious problem which you really, really, really wanted to have solved, the book probably won't teach you anything that you didn't know already. However, I have to say it twice, the book is written in a style so instructive that I'm pretty sure just about anybody could benefit from it. In my opinion, this is definitely one of those books that every mathematician and everyone using mathematics (or even dealing with difficult problems of non-mathematical nature) should read and even perhaps have one lying around. Just in case you feel like solving the Riemann hypothesis:P (or something wee bit easier for that matter XD). 's classic is a seminal work in mathematics education. Written in 1945 and referenced in almost every math education text related to problem solving I've ever read, this book is a short exploration of the general heuristic for solving mathematical problems. While the writing is a bit clunky (Polya was a mathematician and English was not his first language), the ideas are so deeply useful that they continue to have relevance not just for solving mathematical problems, 's classic is a seminal work in mathematics education. Written in 1945 and referenced in almost every math education text related to problem solving I've ever read, this book is a short exploration of the general heuristic for solving mathematical problems. While the writing is a bit clunky (Polya was a mathematician and English was not his first language), the ideas are so deeply useful that they continue to have relevance not just for solving mathematical problems, but for solving any problem in any field. Polya's general steps for solving problems include the following four steps: 1. Understand the problem, 2. Devise a plan, 3. Carry out the plan, and 4. Look back and examine the solution. These are simple and easy to remember steps, but powerful in their applicability to the most basic to the most complex problems that we face and are at the heart of learning. Over the years, different writers have revised these steps (added, taken away, shifted the wording and emphasis) the essential points still hold. In addition, to the overall framework of Polya's heuristic and its generalizable nature, what I really like about this work is the fact that I can revisit it for nuggets of wisdom. The third section and roughly half of the book is taken up with 'A Short Dictionary of Heuristic' which is a great resource. Each entry is a short essay on a given topic that weighs on either the nature of problem solving or the history of problem solving. One useful framework, that I took away immediately is the difference between 'Problems to Solve' and 'Problems to Prove.' Making a distinction between these two types of problems it is easy to see that we often focus in education on problems to solve, but I and many students love finding out why (problems to prove). So that said, I think this is a book that I will come back to and reference: a true classic in the educational literature. Polya tries to explain how to become a better 'problem solver', and how to guide others to better solve problems themselves. The core of the content is terrific, and gets you thinking about 'how to best think'. Unfortunately, almost everything gets repeated numerous times, and as a whole the books ends up being thoroughly redundant. You don't really need to read beyond the first 36 pages (the rest of the book consists of a 'problem solving dictionary', and here's where the redundancy begins). The Polya tries to explain how to become a better 'problem solver', and how to guide others to better solve problems themselves. The core of the content is terrific, and gets you thinking about 'how to best think'. Unfortunately, almost everything gets repeated numerous times, and as a whole the books ends up being thoroughly redundant. You don't really need to read beyond the first 36 pages (the rest of the book consists of a 'problem solving dictionary', and here's where the redundancy begins). The problems in the back, presented to test your polished problem solving skills, are pretty awesome - definitely try to solve them yourself! One of my favorites: 'A bear, starting at point P, walked one mile due south. Then he changed direction and walked one mile due east. Then he turned again to the left and walked one mile due north, and arrived exactly at the point P he start from. What was the color of the bear?' And no, this isn't a trick question - the answer makes perfect sense! I recently finished reading How To Solve It - A New Aspect Of Mathematical Method - by George Polya. Below are key excerpts from this book that I found particularly insightful: A great discovery solves a great problem but there is a grain of discovery in the solution of any problem. Your problem may be modest; but if it challenges your curiosity and brings into play your inventive faculties, and if you solve it by your own means, you may experience the tension and enjoy the triumph of discovery. I recently finished reading How To Solve It - A New Aspect Of Mathematical Method - by George Polya. Below are key excerpts from this book that I found particularly insightful: A great discovery solves a great problem but there is a grain of discovery in the solution of any problem. Your problem may be modest; but if it challenges your curiosity and brings into play your inventive faculties, and if you solve it by your own means, you may experience the tension and enjoy the triumph of discovery. Such experiences at a susceptible age may create a taste for mental work and leave their imprint on mind and character for a lifetime. Studying the methods of solving problems, we perceive another face of mathematics. Yes, mathematics has two faces; it is the rigorous science of Euclid but it is also something else. Mathematics presented in the Euclidean way appears as a systematic, deductive science; but mathematics in the making appears as an experimental, inductive science. Both aspects are as old as the science of mathematics itself. But the second aspect is new in one respect; mathematics 'in statu nascendi,' in the process of being invented, has never before been presented in quite this manner to the student, or to the teacher himself, or to the general public. Trying to find the solution, we may repeatedly change our point of view, our way of looking at the problem. We have to shift our position again and again. Our conception of the problem is likely to be rather incomplete when we start the work; our outlook is different when we have made some progress; it is again different when we have almost obtained the solution. Where should I start? Start from the statement of the problem. What can I dot Visualize the problem as a whole as clearly and as vividly as you can. Do not concern yourself with details for the moment. What can I gain by doing so? You should understand the problem, familiarize yourself with it, impress its purpose on your mind. The attention bestowed on the problem may also stimulate your memory and prepare for the recollection of relevant points. It would be a mistake to think that solving problems is a purely 'intellectual affair'; determination and emotions play an important role. Lukewarm determination and sleepy consent to do a little something may be enough for a routine problem in the classroom. But, to solve a serious scientific problem, will power is needed that can outlast years of toil and bitter disappointments. If you cannot solve the proposed problem do not let this failure afflict you too much but try to find consolation with some easier success, try to solve first some related problem; then you may find courage to attack your original problem again. Do not forget that human superiority consists in going around an obstacle that cannot be overcome directly, in devising some suitable auxiliary problem when the original one appears insoluble. The future mathematician should be a clever problem-solver:; but to be a clever problem-solver is not enough. Due time, he should solve significant mathematical problems; and first he should find out for which kind of problems his native gift is particularly suited. In closing: Going around an obstacle is what we do in solving any kind of problem: the experiment has a sort of symbolic value. The hen acted like people who solve their problem muddling: through, trying again and again, and succeeding eventually by some lucky accident without much insight into the reasons for their success. The dog who scratched and jumped and barked before turning around solved his problem about as well as we did ours about the two containers. Imagining a scale that shows the waterline in our containers was a sort of almost useless scratching, showing only that what we seek lies deeper under the surface. We also tried to work forwards first, and came to the idea of turning round afterwards. The dog who, after brief inspection of the situation, turned round and dashed off gives, rightly or wrongly, the impression of superior insight. No, we should not even blame the hen for her clumsiness. There is a certain difficulty in turning round, in going away from the goal, in proceeding without looking continually at the aim, in not following the direct path to the desired end. There is an obvious analogy between her difficulties and our difficulties. A highly recommended read in the area of problem solving. This is a book I wish I had read at the beginning of grad school. How to Solve It is not as much about methods of solving mathematical problems as it is about various approaches to solving problems in general. The method he uses to teach problem solving is to apply the approaches to problems of geometry. This is actually in line with the ancient greek (Aristotle) opinion that the young should learn geometry first, then when they have learned logic and how to prove things with physical reality, t This is a book I wish I had read at the beginning of grad school. How to Solve It is not as much about methods of solving mathematical problems as it is about various approaches to solving problems in general. The method he uses to teach problem solving is to apply the approaches to problems of geometry. This is actually in line with the ancient greek (Aristotle) opinion that the young should learn geometry first, then when they have learned logic and how to prove things with physical reality, then they can go on to things such as philosophy or politics. The first part of How to Solve It are essays on how to teach and how to approach problems in general. His view on teaching is leading a student to think. Giving the student problems where the answer is not the goal, but the experience in seeing a new type of problem. This is contrasted with viewing teaching as a series of cookbook or algorithms to be taught. It also means the role of the teacher is to provide the problem, then give only what is necessary to nudge the student in the direction needed for the student to discover the method of solution. And presumably, to be able to develop methods for other problems the student has not seen before. Very much like what graduate school is supposed to be. The bulk of How to Solve It describes a wide range of approaches to problem solving. Some are familiar to a variety of disciplines such as business, crisis management, or general analysis. Some are more familiar to those in sciences or mathematics. But the illustrations are understandable to anyone past a first or second year of high school mathematics, making them much more understandable then, say, a graduate course in real analysis. If I was in the position of working with first year graduate students in anything, I would recommend this book as something to read before they arrive on campus. It provides a good first exposure to many problem-solving approaches and an exhortation on how to think logically and analytically, that will suit them well when they are faced with the complicated subject matter that is ahead of them. این کتاب ترجمه کار کلاسیک جرج پولیا: How to solve it هست. به نظرم شاید برای خوانندهای که هنوز چندان با مسئلههای ریاضی کلنجار نرفته خیلی جالب نباشه، اما برای معلمان ریاضی و کسانی به صورت جدیتر درگیر حل مسائل ریاضی هستند کتاب تامل برانگیز و آموزندهای هست که کمک میکنه با دید بازتر راهی که در حل مسائل میرند رو بازبینی کنند و نسبت به فرآیند حل مسئله خودآگاهتر بشند. این خودآگاهی و توصیههای راهیابانه کتاب میتونه به بهتر شدن مهارت حل مسئله افراد کمک کنه. این کتاب ترجمه کار کلاسیک جرج پولیا: How to solve it هست. به نظرم شاید برای خوانندهای که هنوز چندان با مسئلههای ریاضی کلنجار نرفته خیلی جالب نباشه، اما برای معلمان ریاضی و کسانی به صورت جدیتر درگیر حل مسائل ریاضی هستند کتاب تامل برانگیز و آموزندهای هست که کمک میکنه با دید بازتر راهی که در حل مسائل میرند رو بازبینی کنند و نسبت به فرآیند حل مسئله خودآگاهتر بشند. این خودآگاهی و توصیههای راهیابانه کتاب میتونه به بهتر شدن مهارت حل مسئله افراد کمک کنه. Elegance in solving problems is not strictly a mathematical skill set. Polya wisely formats word problems, critical thinking problems, and yes mathematical problems that occasionally are intimidating. But one of the big takeaways is that problems are only as hard as they are unresolved. Not only does Polya give excellent ideas for solving problems: creating auxiliary problems, using heuristics, working backwards. Each example that Polya gives takes concentration and critical analysis. But when yo Elegance in solving problems is not strictly a mathematical skill set. Polya wisely formats word problems, critical thinking problems, and yes mathematical problems that occasionally are intimidating. But one of the big takeaways is that problems are only as hard as they are unresolved. Not only does Polya give excellent ideas for solving problems: creating auxiliary problems, using heuristics, working backwards. Each example that Polya gives takes concentration and critical analysis. But when you decompress a problem into it's bare elements (variables, constants), the problem becomes manageable, even if not easily solvable. Some of the big takeaways for me from this book are the following: 1) Always look from the end, trying to solve a problem 2) Problem Solving is: data + unknowns + conditions. Everything is in that. Generalizing a specific problem into that, is going to give you a better road map. 3) Always revisit a problem when you finish. It's not as important to get a correct answer, as it is to come to an understanding of what that problem is 4) Understanding the problem is the place to start. 5) Analogies help us to create similar problems, that we can then take those lessons and solve our original problem. Polya's revelations remind me very much of a brain training book. The focus is mathematics, but the principles are universal. For those looking for a book both accessible and profound, it gets my highest recommendation. This review has been hidden because it contains spoilers. To view it, Geometry and Discrete Math are the only high school math classes I aced. Likely, it had to do with some teaching and presenting, as well as the interest I mustered not being totally repelled in the hoisting of what curriculum mandates must-be-learned. This book takes a simple, interesting approach and though it's written in the 40s, many benefits remain to-be-had from popularity outside its field. For me, beginning this book, I recalled how as an undergrad tutor for ESL students, our classroom u Geometry and Discrete Math are the only high school math classes I aced. Likely, it had to do with some teaching and presenting, as well as the interest I mustered not being totally repelled in the hoisting of what curriculum mandates must-be-learned. This book takes a simple, interesting approach and though it's written in the 40s, many benefits remain to-be-had from popularity outside its field. For me, beginning this book, I recalled how as an undergrad tutor for ESL students, our classroom utilized math word problems to bridge what was already an advanced proclivity for many of the Chinese students there - math - into the English language. In an American neighborhood where one could live a basically full-life with little knowledge of English, it gave cause for a leap. Here Polya uses words to bridge people into the world of mathematical concept, so often performed solely by numbers and symbols in its mechanics, we do not as often highlight the immense language of meaning signified within any method. And in a society where these mechanics can at times feel assumed and tiresomely already-done, it grants the charm of discovery and rediscovery and lends the value of everyday affirmation through exploration. I don't remember when I first encountered this book -- I think it was early in my time at Cornell. It's had a great deal of influence on how I approach math. It's one of the best math books I've ever read, and quite possibly the best book on mathematical problem solving ever written. There are two copies of it floating around my lab at Berkeley, evidence, i think, that I'm not the only one who appreciates it. Polya was a first rate mathematician, and his book is devoted to explaining simply and u I don't remember when I first encountered this book -- I think it was early in my time at Cornell. It's had a great deal of influence on how I approach math. It's one of the best math books I've ever read, and quite possibly the best book on mathematical problem solving ever written. There are two copies of it floating around my lab at Berkeley, evidence, i think, that I'm not the only one who appreciates it. Polya was a first rate mathematician, and his book is devoted to explaining simply and usefully how a good mathematician tries to solve math problems. It's organized as a list of strategies to use, or questions to ask during problem solving. There are sections, for instance, on 'drawing figures', and 'Do you know a related problem?' With examples, and detailed advice. It's short, engagingly written, witty, and easy to follow. I cannot recommend it too highly to anyone who has to deal with mathematical problems (in science, engineering, or the like) on even an occasional basis. Hailed as the classic guide to problem solving, this book did quite a good job at categorizing the ways of looking at a problem, and some general methods of solving and treating them. However, I think I read this at the wrong time - it could have fascinated me much more had I read it in the early 2000s (then again, there was not any translation to Vietnamese back then, and I suspect my mediocre English back then would not let me finish it). Still, the way I went at the book is that I skimmed thro Hailed as the classic guide to problem solving, this book did quite a good job at categorizing the ways of looking at a problem, and some general methods of solving and treating them. However, I think I read this at the wrong time - it could have fascinated me much more had I read it in the early 2000s (then again, there was not any translation to Vietnamese back then, and I suspect my mediocre English back then would not let me finish it). Still, the way I went at the book is that I skimmed through most of it, only stopping at the particular instances I found new/ relevant/ interesting. I skipped a lot of the examples (I know, I know, I'm still feeling guilty about it!), regardless I found many good gems in the long stretch of text. The creator's paradox, for example, is something I've learned the hard way, but seeing it packed into a concept helped organize my thinking a lot. I would have given it a much higher rating as a middleschool to highschool student. I like the chapter at the end though. Fun questions. This book was used as a reference in several of the other books I have read, and I understood it to be more of a general methodology of problem solving when I decided to read it. It is written in a somewhat awkward style, to an audience that is difficult to discern, and with enough repetition that I had to skip pages at a time to get to the next topic. This was frustrating as I really wanted to like this book. When Polya does focus on the generalized concepts of problem solving, he has wonderful This book was used as a reference in several of the other books I have read, and I understood it to be more of a general methodology of problem solving when I decided to read it. It is written in a somewhat awkward style, to an audience that is difficult to discern, and with enough repetition that I had to skip pages at a time to get to the next topic. This was frustrating as I really wanted to like this book. When Polya does focus on the generalized concepts of problem solving, he has wonderful insight. But that alone would fill less than five pages of the text. The level of pedantism regarding terminology here that I found boringly intolerable and eventually I dreaded picking the book back up because I got it already. Ultimately I failed to find in this book what has made it so successful. 'The List' is a great problem-solving approach, but that's just the pre-introduction page, and doesn't justify the remaining 253. TODO: + Good ideas on how to teach average math students a process for solving problems in mathematics. Overall, useful concept, but limited and ill-aged approach. +/- (Heuristic) Process based on four stages: 1. Understanding the problem. Use related work = Finding related (solved) problems and decide on a plan to solve the current problem based prior solutions and/or their principles. Solve = Show the plan works. Check carefully the result and ask related questions about it. Process in TODO: + Good ideas on how to teach average math students a process for solving problems in mathematics. Overall, useful concept, but limited and ill-aged approach. +/- (Heuristic) Process based on four stages: 1. Understanding the problem. Use related work = Finding related (solved) problems and decide on a plan to solve the current problem based prior solutions and/or their principles. Solve = Show the plan works. Check carefully the result and ask related questions about it. Process includes a set of (heuristic) strategies to try out as part of the plan. Good and reasonable for many domains, but incomplete as a process (e.g., lacking putting into practice, which may actually match some branches of math but not all) and vague in key details (e.g., how to understand the problem? How to understand related work beneficially for the problem? How to formulate a meaningful plan? How to select among the myriad details of each strategy? Etc.) +/- Engineering students and quite a few others, are seen as easy to satisfy and unwilling (or unable) to follow full mathematical proofs; partial proofs are proposed as a viable alternative. Maybe in the countries and times where the author worked while developing these ideas, but surely not my experience. ~ The book has not aged well. The writing is old fashioned, the structure is not proper or balanced, the advice seems pedantic and repetitive, etc. Good book by Polya, he explains the process used in solving and proving problems. My biggest problem with this book is that it's way to dense and also he should have used more mathematical equations and figures in some cases instead of a wall of text where you get easily lost. Some nice tables would also be good. I read it all and stopped in part IV which is where the book ends, and he gives you some problems with hints and solutions for you to solve. Overall nice book, but not for casuals, more if Good book by Polya, he explains the process used in solving and proving problems. My biggest problem with this book is that it's way to dense and also he should have used more mathematical equations and figures in some cases instead of a wall of text where you get easily lost. Some nice tables would also be good. I read it all and stopped in part IV which is where the book ends, and he gives you some problems with hints and solutions for you to solve. Overall nice book, but not for casuals, more if you are really interested in maths like I am. Will reread eventually. How-to Essentials from Harvard Business Review We all wish we could sharpen key management skills—like writing more effective emails or proposals, focusing to-do lists on what really matters, giving more persuasive presentations, or dealing with a boss who makes you want to scream. But who has the time? The HBR Guides can help. 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Decision making is a critical part of management, and bad choices can damage careers and the bottom line. This book offers the tools and advice managers need to avoid common biases and arrive at and implement decisions that are both sound and ethical.The Harvard Business Essentials series. First published in 1990. Routledge is an imprint of Taylor & Francis, an informa company. Reviews ` as passionate and disputatious as anything he has written. As well as adding up to a powerful manifesto against socialism, it is a fully accessible account of many of the main strands of Mr Hayek's thinking. Politicians no longer have any excuse for ignoring what he has actually said One of the outstanding political philosophers of this century has written a concise summation of his work: Hayek for everyman. It deserves to be read.' - The Economist `His arguments are well structured, clearly expressed and, at all times, provocative. His followers will admire the trenchant critique of socialism; his enemies will find his work challenging It should not be ignored by anyone concerned with contemporary political discourse and economic developments in the modern world.' - Political Studies `This is a book from which we can all learn, and have our understanding of society widened and enriched by extensive analysis embodied in trenchant analysis.' - Policy `this rich and provocative book' - Ethics About the Series. Routledge.com eBooks are available through VitalSource. The free VitalSource Bookshelf® application allows you to access to your eBooks whenever and wherever you choose. The Bookshelf application offers access: • Online – Access your eBooks using the links emailed to you on your Routledge.com invoice or in the 'My Account' area of Routledge.com. • Mobile/eReaders – Download the Bookshelf mobile app at VitalSource.com or from the iTunes or Android store to access your eBooks from your mobile device or eReader. • Offline Computer – Download Bookshelf software to your desktop so you can view your eBooks with or without Internet access. The fatal conceit Download the fatal. The Collected Works Of Friedrich August Hayek The Fatal Conceit. Author by: Friedrich August Hayek. Find Your eBooks Here. Hayek s the fatal conceit Download hayek s the fatal conceit or read online here in PDF or EPUB. Please click button to get hayek s the fatal conceit book now. Hayek: A Collaborative Biography Part X: Eugenics, Cultural Evolution, and The Fatal Conceit By Robert Leeson English. A Collaborative Biography Part X: Eugenics. Hayek gives the main arguments for the free-market case and presents his manifesto on the 'errors of socialism.' Hayek argues that socialism has, from its origins, been mistaken on factual, and even on logical, grounds and that its repeated failures in the many different practical applications of socialist ideas that this century has witnessed were the direct outcome of these errors. He labels as the 'fatal conceit' the idea that 'man is able to shape the world around him according to his wishes.' 'The achievement of The Fatal Conceit is that it freshly shows why socialism must be refuted rather than merely dismissed—then refutes it again.' Henderson, Fortune. The energy and precision with which Mr. Hayek sweeps away his opposition is impressive.' Crane, Wall Street Journal F. Hayek is considered a pioneer in monetary theory, the preeminent proponent of the libertarian philosophy, and the ideological mentor of the Reagan and Thatcher 'revolutions.' |
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